Our story

Islamic art is characterized by its non-figural nature, as the depiction of important human figures is considered to be a form of idolatry, which is strictly forbidden in Islam. Instead, Islamic art often employs calligraphy and decorative architectural elements as a means of artistic expression. The Kaaba, the holiest site in Islam, has long been a subject of beauty and devotion, with various cloth coverings adorning it throughout history. Today, the Kaaba is typically covered with a Black Kiswah, which was chosen for its ability to withstand the wear and tear of frequent handling by visitors and pilgrims from diverse cultural backgrounds. However, it was not always the case that the Kaaba was covered in black - in fact, during the early eras of the Rashidun Caliphate, the Umayyads, and the Abbasids, the color of the Kiswah varied depending on the availability of fabric. It was only at the end of the Abbasid Caliphate that black was finally chosen as the standard color for the Kiswah. Interestingly, Muhammad (S.A.W) himself is said to have used a white Yemeni cloth to cover the Kaaba in the 600s CE, which served as the inspiration for our first collection.